Marketing Manager Viva Healthcare - Manila (Philippines)

Marketing Manager

Viva Healthcare - Manila (Philippines)

Job Description

We are looking for a dynamic and energetic marketing manager to join our team and play a key role in helping us grow our healthcare business. The role provides an ideal opportunity to make a direct and meaningful contribution to the Philippines healthcare sector by providing affordable healthcare to the mid-market. 

Reporting directly to the Managing Director of our business, the Marketing Manager will develop and implement an effective marketing strategy for Viva Healthcare.

• Liaise with Managing Director to create and implement a comprehensive marketing strategy to build and strengthen the Viva Healthcare brand in Philippines
• Develop an in-depth understanding of healthcare services in the Philippines in order to achieve a working knowledge of the consumer mindset
• Develop and execute the Marketing Plan
• Work with Creative Team in Singapore to design all relevant marketing collateral for Viva Healthcare’s marketing programs and ensure manage the content of the website
• Conduct market research to determine market requirements for existing and future products, developing our pricing strategy
• Lead and organise community engagement events
• Analyze customers through customer research, current market conditions and competitor information
• Manage  the productivity of the marketing plans and projects, ensuring overall adherence to timelines/budgets
• Monitor, review and report on all marketing activity and results
• Deliver marketing activity within an agreed budget, liaising with media and advertising where appropriate

Desired Skills & Experience

• University Degree in marketing or business related field
• Minimum of five years work experience in marketing ideally in healthcare or retail/FMCG
• Start-up experience preferred - but not essential
• Excellent written and verbal English; native-Tagalog speaker
• Be a true team player
• Demonstrate extreme flexibility and a willingness to embrace rapid and disruptive change
• Have big-picture strategy skills and in-the-trenches execution skills
• Work effectively with very little support and guidance
• Is a pragmatic problem solver
• Have a practical, hands-on, can-do attitude
• Be meticulous and unfazed by impossible standards
• Be able to earn the trust of both junior and senior colleagues
• Have a strong desire to achieve but not at the expense of others
• Be a positive and energetic person
• Be a person with a strong interest in social development and contributing to the improvement of people’s lives in the Philippines

Company Description

Viva Healthcare is one the fastest-growing community healthcare providers for the mid-market in Asia.  We are headquartered in Singapore and currently operate across Asia and Africa. Our community focused multi-specialty primary health care centers offer high quality patient consultations, preventative care and diagnostics.

The mission of Viva Healthcare is to deliver quality and affordable healthcare services to middle-income Filipinos. Our objective is to build and operate a scalable and profitable multi-specialty clinic chain across the Philippines.  Viva Healthcare is committed to the communities it works in and aims to bring patient-centred quality healthcare within the reach of every individual.  

Additional Information

Posted:

August 9, 2012

Type:

Full-time

Experience:

Mid-Senior level

Functions:

Marketing 

Industries:

Marketing and Advertising 

Job ID:

3536951

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